If you’re sick of adventurous millennial selfies choking your Instagram feed, there’s finally a reprieve — Socality Barbie.
The account mocks the poses, locations, and obsessions of hipster West Coast culture, and has gone viral after being discovered by WIRED’s Taylor Glascock this week.
We've seen social media mentions showing love to the account since June, and it currently has nearly 53,000 followers on Instagram. People love the earnest tone and perfectly framed pictures that capture just how similar all of our Instagram pictures have become.
We spoke to the account's owner — an anonymous wedding photographer from the Pacific Northwest — to truly get to the bottom of Socality Barbie's meticulously crafted personal brand. She told us she was inspired after seeing countless posts about "living authentically" that all looked alike.
And what better way to show we're all just copying one another than by using a mass produced doll?
Keep scrolling to see why you should start following Socality Barbie.
Sociality Barbie was even on the (fake) cover of Kinfolk Magazine, what The New York Times called “the Martha Stewart Living of the Portland set.”
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