The passing of Prince has given brands an opportunity to mourn him with their logos.
But as the patron saint of freaks, Prince Rogers Nelson belongs to the freaks — not to brands like Cheerios.
But what does make exquisite sense is for Voodoo Doughnuts, the Portland Oregon donut shop that riffs on bacon, Cap'n Crunch cereal, and formerly a Nyquil glaze, to commemorate Prince.
Take a look at the beautiful creations below, which are being liked by thousands of people on Instagram:
EugeneWeekly.com noted that there was some backlash from customers who pointed out the Prince donuts weren't vegan — the singer was a "committed vegan," according to PETA. Voodoo Doughnuts did tell customers they could be specially ordered vegan, however, and simply weren't prepared for Prince's death.
Either way, I bet they taste like purple.